HONG KONG, January 19, 2015 — Catalyst, a lifestyle brand best known for stylishly-designed, maximum functionality waterproof solutions to safeguard electronic devices, today is officially shipping worldwide the most protective waterproof iPhone 6 case. Created by adventure enthusiasts, Catalyst has changed the protective accessory space by offering the highest performance fully functional protective cases that fundamentally change how consumers use their iPhones.
Rugged and stylish, Catalyst has created one of the slimmest profile protective cases that offers the best technical specifications and maintains the curved shape of Apple’s design. The cases feature Catalyst's signature clear front and back case that showcases and compliments the design of the iPhone and also features Catalyst's unique patented rotating crown dial to quickly toggle mute on and off. At a mere 11.4mm thick, every Catalyst case is tested IP-68 waterproof to a depth of 5m (16.4'), designed to meet or exceed Military Standard 810G for drops and shocks of up to 6.6 feet and confirmed to be fully dust, dirt and snow proof. The integrated touch screen film allows full functionality of the touchscreen including all Control Center and notification swipe functions. Touch ID membrane also allows full fingerprint biometric scan. The hard coated optical lens transforms the phone into an underwater camera providing access to features such as slow motion video, time-lapse video and high definition footage. Since the camera lens is not recessed it will not trap dirt, snow or water, which might otherwise impede photography . Catalyst cases encourage users to dive deeper and climb higher while capturing every minute of every adventure.
Made with high quality durable materials, Catalyst cases are easy to assemble on or take and will not lose protective quality based on the number of times it can be re-assembled. The cases feature Catalyst's signature True Sound Acoustics technology to ensure clear sound transmission through the case without impeding audio quality and without reducing the durability or waterproofness of the case. They also feature a premium non-slip rubber exterior and come with a lanyard for extra protection so your device will always be secure. Designed to minimize limitations, the charge port is compatible with most Lightning connector heads and the audio port allows quick access to the 3.5mm stereo headphone mini-jack. For larger plugs or L-shaped jacks, an audio adapter is available.
“As a protective solution for everyday accessories, we’ve engineered cases for every person and profession; an ecosystem of cases and protective products to work with your lifestyle, not against it,” says June Lai, Co-Founder of Catalyst Lifestyle. “Meticulous design and quality execution are our top priorities when producing a new line of cases for the latest generation of iPhones. The cases have to protect in all conditions, but also allow the iPhone’s aesthetics to remain the star, “continues Josh Wright, Co-Founder of Catalyst Lifestyle. “As a climber and a designer, I felt the design of any protective case for these larger devices would not be complete without a lanyard attachment point and a lanyard included to secure your phone to prevent it from the inevitable accidental drops.”
Catalyst’s iPhone 6 case is available in Black and Space Gray for purchase at catalystlifestyle.com for $69.99. Additional colors including Rescue Ranger, White and Mist Gray, Green Pop and Marsala which will be available starting late Q1. Catalyst plans to begin shipping the world’s most protective, stylish and ultra slim iPhone 6 Plus case in March for $74.99.
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ABOUT CATALYST LIFESTYLE LTD.Catalyst is a lifestyle accessories brand founded to create iconic products that enable people to explore and share their world. Catalyst offers the highest performance accessories that are the best value for their customers.
Josh Wright is an award-winning industrial designer who graduated from the Art Center College of Design and June Lai is the research, development and business partner at Catalyst. As avid adventure enthusiasts, they found nothing that fits their needs on the market so they designed and developed a case that would protect their device through their many outdoor and underwater adventures. Since Catalyst’s inception in 2011, the brand has created multiple products using their own proprietary technology and their products are available in more than 70 countries around the world.
To learn more about Catalyst Lifestyle, please visit www.catalystlifestyle.com. You can also find the brand on Facebook at www.facebook.com/Catalyst.Lifestyle, Twitter at twitter.com/Cataly_st and Instagram at instagram.com/catalystlifestyle.
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